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Cool Roof Rating Council (CRRC)
Elevate case study feature in National Association of Home Builders’ The New American Home® 2026
Elevate's products chosen for reliable performance in hot climates. Contractor: Alpha Roofing & Sheet Metal Project duration: October 2024 – February 2026 Region: Orlando, Florida Interviewed: Josh Turley, Technical Manager at FG Building Products Project overview The New American Home® 2026 (TNAH), featured at the 2026 International Builders’ Show (IBS) near Orlando, Florida, is a 7,889-square-foot ...
Top June articles: Fire resistance, cool surfaces and more
By Emma Peterson. See what AskARoofer readers were interested in this month! It’s time again for our monthly article recap! At the end of each month, we like to look at the articles that caught you, our readers, attention. Not only does this give us a chance to walk ...
Dale McIntyre receives Marty Hastings Award
McIntyre has played a pivotal role in shaping and advancing the organization’s expansion into rating exterior wall products. The Cool Roof Rating Council (CRRC) is pleased to announce that Dale McIntyre has been selected as the 2026 recipient of the Marty Hastings Award in recognition of his outstanding leadership and lasting ...
CRRC 2026 Annual Conference
Date: June 16-18 | Location: Thompson San Antonio Riverwalk The 2026 CRRC Annual Conference will be held on June 16-18 at the Thompson San Antonio Riverwalk in San Antonio, TX! The CRRC Annual Meeting has officially been renamed the CRRC Annual Conference. The event’s new branding reflects the transition to a three-day ...
Financial benefits homeowners need to consider
By Anna Lockhart. Do you know the best way to save on home renovations or roofing projects? Here’s how! No matter the time of year, there’s one thing that is always at the top of mind for homeowners – how will certain purchases impact my taxes? And with that ...
New cool surfaces toolkit site provides public with resources and knowledge base
The Cool Surfaces Toolkit is designed to make trusted, science-based information on cool roofs, walls and pavements more accessible to a broad range of audiences. The Cool Roof Rating Council (CRRC) has released a new Cool Surfaces Toolkit microsite featuring informational resources about solar-reflective “cool” roofs, exterior walls and pavements. ...
The People’s Choice is the MAX PVC membrane!
By Emma Peterson. Learn about the Elevate product that took home the 2026 People’s Choice award at the IRE Innovative Product Showcase. At this year’s International Roofing Expo (IRE), professionals from across the roofing industry came together to learn, explore and grow. One of the biggest parts of the show ...
Meet the 2026 CRRC Conference guest speakers
By Emma Peterson. Learn about the three experts who will be presenting at this year’s CRRC Conference. The Cool Roof Rating Council will be hosting their annual conference from June 16-18, 2026, at the Thompson San Antonio Riverwalk hotel! This three-day event gives both CRRC members and nonmembers the ...
The market shift driving metal roofing
By Dani Sheehan. Understand how resilience, energy efficiency and long-term value are reshaping roofing conversations. From increasingly destructive hailstorms and hurricane-force winds to rising insurance premiums, higher energy costs and evolving building standards, homeowners and property owners are rethinking what role their roof plays in performance, longevity and resilience. As ...
From skylines to sidewalks, concrete is heating up
By Emma Peterson. Understanding the urban heat island effect and how cool pavements can save lives. When we think of over-exposure to the elements and injuries related to weather conditions, we often think of the risks of freezing. But just because we are out of the cold most of ...
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