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Emma Peterson, Senior Content Developer
The power of fractional executive placement
By Emma Peterson. Learn how fractional executives can give your business the high-level expertise needed to grow. In a new episode of Contractor Outlook™, Heidi J. Ellsworth sat down with Kristen McAlister of Cerius Executives to learn about fractional executive placement and how it can help construction companies build ...
Inside the 2025 Irrigation Show
By Emma Peterson. A look at the Irrigation Association’s dedication to serving the industry. Every year, the Irrigation Association (IA) hosts a trade show and education week with the goal of “support IA initiatives to benefit its members and the irrigation industry through advocacy and professional development.” Whether you ...
Celebrating the women of Chicagoland!
By Emma Peterson. CRCA is hosting an all-day event celebrating and uplifting Chicagoland Women in Roofing! The Chicago Roofing Contractors Association (CRCA) was the first roofing contractor association formed in the U.S. with roots dating back to the 1870s. Originally created as an effort to rebuild the city in ...
More than just shingles
By Emma Peterson. Learn about the variety of careers and jobs available through the roofing industry. When most people think about their roof or the businesses that repair and install them, they probably think of handling shingles and a nail gun. But the roofing industry is far more than that, ...
The blueprints to success
By Emma Peterson. Dive into the basics of boosting your business with industry consultant and operations expert John Kenney! If you haven’t already heard of John Kenney, he is the CEO of Cotney Consulting Group and a seasoned expert in contracting operations. Throughout his extensive career, John has helped contractors ...
Optimizing your offseason
By Emma Peterson. Learn why training is one of the best offseason investments you can make. For many contractors, the winter months are considered the offseason due to less than desirable weather conditions. During this time, there are often fewer projects due to the cold and damp, making it difficult ...
The seal of success
By Emma Peterson. Diving into Uniflex’s roof sealant products with Chris Underwood. In a new episode of CoatingsCast™, host Megan Ellsworth sat down with Chris Underwood from UNIFLEX®. Their conversation centered on UNIFLEX’s new product – the Sprayable One Flash™ sealant. Chris shared a bit about what a sealant ...
Where roofing meets community care
By Emma Peterson. Explore how SRS Distribution is giving back through their Raise the Roof Foundation. SRS Distribution is one of the leading roofing distributors in the United States. With over 435 locations and 2,500 trucks across 47 states, their team is committed to “leveraging our business expertise and ...
AI works for you, not the other way around
By Emma Peterson. How to find the right technology that fits your business needs and operations. In the age of new technologies such as artificial intelligence (AI), it can be tempting to jump on the bandwagon to avoid being left behind. And while keeping up with technological developments is ...
Behind the scenes at McElroy Metal
By Emma Peterson. Save time, reduce stress and keep projects on track by ordering through McElroy Metal. We’ve all had it happen before, a truck is late, something comes damaged and your entire project timeline is thrown off and customer confidence is shaken. That’s why having a reliable supplier ...
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