Jesse Sanchez, Writer
How community drives long-term roofing success
By Jesse Sanchez. One contractor’s journey highlights how relationships, resilience and industry engagement shape sustainable growth. In an industry that demands adaptability, precision and resilience, long-term success is built on more than technical expertise alone. For contractors like Wendy Marvin, CEO of Matrix Roofing & Home Solutions, sustained growth reflects ...
Addressing vent extension design challenges and myths
By Jesse Sanchez. Long-term field performance is reshaping how the industry views vent extensions and plumbing airflow. TUBOS Inc. has spent two decades refining the design of a roofing component aimed at addressing a common commercial project concern. The product, a plumbing vent pipe extension, is designed to meet ...
How data is reshaping roof rejuvenation
By Jesse Sanchez. Learn how targeted roof and homeowner data can help contractors connect with potential maintenance customers more efficiently. For contractors working in the roof rejuvenation space, the challenge is not explaining the service; it’s finding the right homeowner at the right moment. Rejuvenation is designed for asphalt shingle ...
First to respond, first to win
By Jesse Sanchez. New survey data highlights response-time opportunities and why contractors are prioritizing speed-to-lead. For roofing contractors focused on growth, one of the clearest opportunities to take advantage of may be improving how quickly they respond to new inquiries. In this episode of Roofing Road Trips®, host Megan Ellsworth ...
From data overload to decisive action
By Jesse Sanchez. Learn how user feedback is driving practical AI tools that turn stored data into immediate action. Roofing contractors are not asking for more dashboards. They are asking for faster answers. At Dataforma’s PSU event, it became clear that the value of software is no longer measured by ...
R-Club safety trainings: Bilingual education that strengthens crews
By Jesse Sanchez. Exclusive bilingual safety trainings equip roofing crews with clarity, confidence and stronger compliance culture. Safety on a jobsite is not built through policies alone. It is reinforced through repetition, leadership and training that reaches every crew member clearly and consistently. Inside the RoofersCoffeeShop® R-Club, that commitment shows ...
AI-powered weather tools aim to improve outdoor jobsite safety
By Jesse Sanchez. Learn how Flash Weather AI uses lightning prediction, historical data and real-time analytics to help outdoor crews make safer and more efficient decisions. Weather conditions can quickly interrupt outdoor work, forcing crews to weigh safety risks against the need to keep projects moving. For contractors and other ...
Capacitaciones de seguridad del R-Club: Educación bilingüe que fortalece a las cuadrillas
Por Jesse Sanchez. Traducido por Jessica Bravo. Capacitaciones exclusivas de seguridad en bilingüe brindan a las cuadrillas de techado mayor claridad, confianza y una cultura de cumplimiento más sólida. La seguridad en un sitio de trabajo no se construye únicamente con políticas. Se refuerza mediante la repetición, el liderazgo ...
A commitment to hands-on waterproofing training
By Jesse Sanchez. The Pli-Dek team highlights hands-on waterproofing training and ongoing field support nationwide. Training and long-term support were the focus of this episode of CoatingsCast™, where Karen Edwards spoke with Bob Yglesias and Miles Yglesias of Pli-Dek about the company’s approach to educating contractors on waterproofing systems. The ...
When cleanliness is a promise, not just a slogan
By Jesse Sanchez. Clean jobsites build neighborhood trust and turn everyday roofing work into a reputation-building promise. On a residential street, the sound of busy roofers fades and what remains is the evidence: A swept driveway, tools lined up where they belong and flower beds left standing. This is where ...
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