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Jesse Sanchez, Writer
Roofing software veteran makes bold push into project management
By Jesse Sanchez. After 22 years in the game, this company sets its sights on simplifying job site chaos, one feature at a time. In the noisy halls of the International Roofing Expo (IRE), where industry veterans and startups collide, one familiar name returned with a sharper edge this year. ...
How roofing service departments can scale smarter
By Jesse Sanchez. Peer group insights reveal why processes, not products, hold the key to growth. Scaling a service department can feel like trying to run a restaurant during rush hour with no kitchen staff and no recipes. That’s how Tracy Donels, co-founder of Service First Solutions, frames the challenge ...
Veteran roofer brings passion and precision to service strategy
By Jesse Sanchez. With nearly 25 years in construction, a seasoned pro is helping roofing contractors streamline their service departments, one strategic step at a time. In this episode of Roofing Road Trips®, veteran commercial roofing pro Ellisha Loftus shares how her decades of experience have shaped a strategic, people-first ...
Building contractor loyalty from the ground up
By Jesse Sanchez. A construction industry veteran is banking on trust, tools and training to define the next era of business growth. CertainTeed, a company with more than 120 years of history in the building materials sector, is placing relationships at the core of its contractor initiatives. Backed by the ...
Future focus: New tools and stronger customer focus
By Jesse Sanchez. This industry mainstay is pushing forward with fresh ideas and a renewed focus on what users need most. Software veteran Dataforma continues to prove that after 22 years, evolution is still its game. Founded in 2004, the project management platform tailored for contractors is making waves ...
Redefining roof protection
By Jesse Sanchez. This new underlayment combines energy efficiency with Class A fire resistance. A new roofing underlayment is turning heads in the construction and building materials industries for its powerful mix of fire resistance and thermal performance. Valor Thermal by Sol-R-Skin™, a joint effort from Eagle Roofing Products and ...
Making a strategic leap into the U.S. roofing market
By Jesse Sanchez. Acquisition signals a deeper push into PVC systems and single-ply roofing solutions. Kingspan, a global insulation and building envelope leader based in Kingscourt, Ireland, has announced its acquisition of Grapevine, Texas-based IB Roof Systems™ — marking the company’s first direct move into the U.S. single-ply roofing market. ...
A roof without anchors is a risk waiting to happen
By Jesse Sanchez. This roofing expert is sounding the alarm on rooftop safety and why code-compliant attachments are no longer optional. In a conversation that’s part technical deep-dive, part industry wake-up call, Anchor Products’ Scott Carpenter makes one thing clear: unsecured rooftop equipment isn’t just a code violation, it’s a ...
How AI is revolutionizing estimating workflows
By Jesse Sanchez. Learn how automation helps roofers do the tedious stuff faster. In a rapidly shifting industry landscape, one thing is clear: artificial intelligence isn’t just a fad; it’s helping roofing professionals work smarter, not harder. That was a key takeaway from this Coffee Conversations, hosted by Heidi J. ...
How the AC Shield is changing the roofing game
By Jesse Sanchez. A simple innovation with real benefits on the jobsite. With summer in full swing and temperatures rising, keeping cool on the jobsite and keeping customers cool in the summer weather is crucial. And there’s a product that could be a game changer for roofing contractors working in ...
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