Join us at IRE for From Leaks to Likes: How Software Secrets Can Turn Your Roofing Business into a 5-Star Experience

Do you feel like you're constantly battling a homeowner's preconceived notions about contractors?  Tired of the stories of shoddy work, missed deadlines, and hidden costs?  This presentation will show you how to shatter those stereotypes and build trust with your clients, turning them into loyal advocates for your business. Here's the secret weapon: applying lessons learned from software product management to your contracting approach.

In this session, you'll learn:

• The homeowner's journey: Understanding and mapping their needs, wants, and pain points at every stage.
• Building trust through clear communication, transparency, and setting realistic expectations – the foundation of a great product and a satisfied customer.
• Delivering a stress-free experience that exceeds expectations and builds lasting relationships, just like a well-designed product delights its users.
• Creating a seamless customer experience from initial contact to final inspection.
• Leveraging online reviews to build your reputation and attract new clients.
• Stop being seen as "just another contractor," start being the trusted advisor homeowners seek!  This presentation is designed for roofing contractors who are ready to redefine their customer experience by applying a product manager's mindset to become the contractor of choice in their community

Register for IRE 2025!