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MCS Influencers - September 2024
Position your business more competitively by adding metal to your offerings
MCS Influencer Randy Chaffee says why not put yourself into the growing metal market where there is opportunity to make a few extra points of margin? Editor's note: The following is the transcript of a live interview with Randy Chaffee about adding metal construction to a contracting business. Megan Ellsworth: Hello everyone. ...
Positioning yourself for success
MCS Influencer Holly Gotfredson says that positioning your company as a go-to resource for a particular service or building product is of the utmost importance. In this era of information overload, finding a trusted source with expert knowledge and a proven track record can mean the difference between success and failure ...
Digital sales and marketing strategies for roofing contractors
MCS Influencer John Kenney says that incorporating digital sales and marketing strategies into your roofing business is essential for growth and competitiveness. As a roofing industry veteran, staying competitive in a rapidly evolving market is essential. Traditional sales and marketing strategies alone aren't enough in today's digital age. Roofing contractors must ...
Branching into metal
MCS Influencer John Kenney says adding metal roofing to your contracting business can help you meet the evolving needs of your customers. As the demand for durable, eco-friendly and energy-efficient materials continues to rise, more roofing contractors are considering adding metal roofing services to their offerings. Metal roofs offer numerous benefits ...
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