AccuLynx, the leading provider of all-in-one business management software for roofing contractors, today announced the company has added a new Lead Intelligence feature to its platform. Lead Intelligence, which uses Artificial Intelligence to predict homeowner buying behavior, empowers roofing companies with data that aims to help them prioritize sales efforts on leads that are most likely to buy from them. This feature streamlines the lead vetting process, which is often a time-consuming and subjective approach that can be less effective among inexperienced sales reps.
"Lead Intelligence is a game-changer for roofing companies," said Mark Rattin, Vice President of Product at AccuLynx. "AccuLynx customers no longer have to guess which leads to call first, or only rely on their experienced sales people to quickly close deals. Now they can improve their sales win rates by focusing their efforts on the best leads."
AccuLynx's Lead Intelligence feature uses hundreds of permission-based third party data attributes, including demographic, financial and property-based information to assign a score to a lead.
The "Lead Rank" is displayed for both Leads and Prospect records in AccuLynx, allowing users to filter and sort opportunities by "Lead Rank" in addition to other criteria. This new feature is included with all AccuLynx subscriptions.
"Lead Intelligence supports our mission of providing roofing contractors with easy-to-use technology tools that help them work smarter and grow their business," said Mike Stein, CEO of AccuLynx. "It will simplify our customers' sales processes and increase their conversion rates."
AccuLynx is the leading provider of cloud-based business management software for roofing contractors. Recognized as a pioneer in the industry, AccuLynx has helped thousands of companies—from rapidly-growing start-ups to multi-location operations—streamline their processes and grow their business. Used by more contractors than any other roofing software, AccuLynx's simple business management tools include CRM, estimating, production scheduling, project management, aerial measurements, material ordering, photo sharing, payment processing, custom reporting homeowner financing, and more. AccuLynx has direct integrations with Beacon Building Products, SRS Distribution, ABC Supply, QuickBooks, HomeAdvisor, GAF, GreenSky, EagleView Technologies and others. For more information, visit acculynx.com.
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