Check out Randy Chaffee's latest book — Asphalt and Algorithms

In Asphalt and Algorithms, veteran sales pro Randy Chaffee shares how he successfully evolved from a traditional road warrior into a modern hybrid sales leader—blending the best of old-school relationship building with today’s digital tools.

With over 40 years of experience in the trenches of the metal roofing and post-frame building industry, Randy delivers:

• Real-world strategies for selling in both physical and digital spaces
• Honest lessons learned from decades on job sites, conference calls, and livestreams
• Practical insights into using tools like Facebook, LinkedIn, YouTube, and virtual meetings
• Tips for staying relevant, visible, and connected in a fast-changing world

This isn’t about trends or jargon. It’s about showing up with purpose, no matter where the meeting happens—on the job site, across the country, or on Zoom.

If you’re a sales professional, manufacturer, or business leader navigating the demands of a hybrid marketplace, Asphalt and Algorithms is your no-fluff, field-tested guide to sales success in the digital age.

Click here to get your copy today!