In this episode of Coffee Conversations®, sponsored by Metal Roofing Alliance (MRA), Heidi J. Ellsworth talks with a panel of industry leaders to discuss what general contractors, builders and erectors can expect from METALCON 2025’s robust educational programming. From hands-on Metal Mastery Clinics to business-boosting sessions on AI, fire resilience and workforce development, METALCON offers training designed to make every crew smarter and every jobsite safer. Hear how to plan your visit, maximize the Total Experience Pass and why now’s the time to invest in learning that drives real results.