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Community
A glimpse into the industry of the American Dream
By Jenny Yu. Industry experts share their experience leading an annual roofing career summer camp that introduces high school students to the endless possibilities of the roofing industry. This past summer, the National Roofing Contractors Association (NRCA) and the Virginia Association of Roofing Professionals (VARP) teamed up with the ...
The ultimate roofing tailgate tour
By Emma Peterson. How SRS Distribution’s XTV Team turns tailgates into unforgettable roofing events. Looking for a fun way to build your roofing community and professional network? Look no further than SRS Distribution’s Xtreme Tailgate Vehicle (XTV) tour! XTV is a fleet of SRS vehicles that travel the ...
Announcing the 2025-2026 WSRCA officers and board of directors!
By WSRCA. These individuals volunteer their time to make membership with WSRCA a worthwhile investment, and the roofing community a better place! For decades, the Western States Roofing Contractors Association (WSRCA) has served the roofing industry through sharing education, creating spaces for communication, hosting the Western Roofing Expo and more. All of ...
Raising the roof and the bar on giving back
By Emma Peterson. Learn how this industry organization takes connecting and serving the community to another level. Recently, The Coffee Shops™ had the chance to host Mikell Bollinger, vice president of community engagement at SRS Distribution and the executive director of their charitable arm, SRS Raise the Roof Foundation, ...
Join the Roofing Alliance: Elevate the industry together
By Heidi J. Ellsworth. Give back and get involved. When I look at what the Roofing Alliance has accomplished, I am constantly amazed by the positive impact it has on our industry. From celebrating the best of the best through the MVP Awards to showcasing student talent at the annual Student Competition, ...
Making mental health a safety priority
By Dani Sheehan. Prioritizing mental health and suicide prevention is just as essential to roofing safety as harnesses and hard hats. September 8-12, 2025, marks Construction Suicide Prevention Week, a nationwide effort to raise awareness about a challenge that affects every corner of our industry. In a recent episode of ...
Suicide Prevention Month resources
By Jenny Yu. This September, take time to prioritize your crew’s mental health. A 2023 study from the Centers for Disease Control and Prevention shows that the suicide rate in construction occupations is nearly four times greater than the national average and five times greater than that of all ...
Cross-border connections
By Emma Peterson. This year we headed north to support our distributors & contractors in Canada! While there, we got the chance to talk to other companies that work in both the States and Canada. Across borders, offices and job sites, The Coffee Shops wants to be the place where ...
Support the future of roofing with the Davis Memorial Foundation
By Heidi J. Ellsworth. Participation and donations at the 2025 Davis Memorial Foundation Golf & Clays Tournaments and auction make a difference. The countdown is on for the 2025 Davis Memorial Foundation Golf and Clays Tournaments, and your support is needed now more than ever. These two signature events raise essential ...
Building careers and breaking barriers: Why more women are choosing the trades
By Malco Tools. Learn about the key factors driving women towards careers in the industry. Despite being historically male-dominated industries, the trades are seeing an increase of women smashing gender norms and building resumes in construction, electrical, carpentry, plumbing and more. Between 2008 and 2018, the number of women ...
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