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Metal Roofing
Pick carefully — This could be the last roof you ever buy
By Randy Chaffee, Source One Marketing. With metal, you're not just selling a roof: you're selling long-term peace of mind. Here at Source One Marketing, we know that selling metal roofing isn’t about pushing panels — it’s about guiding customers through a sea of choices and showing them why value beats price ...
The ultimate one-stop-shop
By Anna Lockhart. Being a jack-of-all-trades isn’t easy, but providing customers with optimal solutions and service has led this post-frame company to success in building life-long customer relationships. In an episode of the MetalCast™ podcast, host Heidi J. Ellsworth sat down with Josh Nowlin of Burrow’s Complete Post-Frame Solutions ...
The benefits of AWIP's loyalty dealer programs
By Jenny Yu. Explore the benefits of joining one of AWIP’s loyalty programs to help grow your business. With the rise of insulated metal panels (IMPs) in the construction industry, access to training and support is one sure way to have a competitive edge. In an episode of MetalCast, ...
The state of the metal industry
By Jenny Yu. Metal contractors from across the nation highlight growth, regional differences and workforce concerns in a special panel of industry leaders. On August 6, 2025, METALCON and MetalCoffeeShop® joined forces to host a special webinar titled “Metal Contractors Share the Real Deal.” The panel featured leaders from ...
NRCA encourages roofing professionals to complete latest Quarterly Market Index Survey for Reroofing
The survey is an industry-wide effort to collect information about the reroofing market spearheaded by a coalition of trade associations. The National Roofing Contractors Association encourages roofing professionals to join industry trade associations representing contractors, consultants and manufacturers in the U.S. and Canada in taking part in the latest Quarterly Market ...
Down the Rabbit Hole of design
By Anna Lockhart. Designing and executing a building project spanning over 50,000 square feet is no easy task. But the Metal Sales team was up to the challenge! In designing and building what would become the luxury Rabbit Hole Distillery in Louisville, Kentucky, the architects and brand owner chose ...
Winter-ready roofing starts now
By ASC Building Products. ASC Building Products partners with S-5! to offer integrated snow retention solutions. Editor’s note: Share this information with your customers who are considering adding snow retention to their roofs. Investing in a metal roof means prioritizing durability and performance, which is why protecting it is ...
Innovation in Action: MetalForming and METALCON
In this RoofersCoffeeShop RLW, Karen Edwards welcomes MetalForming, LLC’s President and CEO, Stephen Gosk, and Business Development Director, Chad Rowe, for an exclusive METALCON preview and to discover how the new Schroeder Architectural shear and folder and VIETSTEEL roll forming machines are built to tackle today’s biggest challenges in the ...
Station 38 ushers in a new era
By Anna Lockhart. This California fire station is tiny, but mighty! Nestled in a compact corner lot in what is now the city center of Folsom, California, is Fire Station 38, a station originally built with the intention of serving a much smaller population. Back in the 1980s, when ...
Beyond the expo hall and education sessions
By Emma Peterson. Learn about all the events and opportunities available at METALCON 2025. When you think about trade shows, you probably initially think about the exhibit floor or the education sessions offered. And while these are huge draws by themselves, trade shows offer so much more than that! ...
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