By Emma Peterson. Discover why metal roofing is leading the market when it comes to cool roofing solutions. Finding success in a competitive industry like roofing is all about differentiating yourself and knowing what your customers want. And right now, some of the primary concerns for home and business ...
By The Cool Roof Rating Council. Stacey Weister's reflection on volunteering with the SMART Girls Program. In July 2025, Cool Roof Rating Council (CRRC) Senior Technical Manager Stacey Weister had the opportunity to serve as a mentor for the SMART Girls program at the Boys and Girls Club of Massillon, Ohio. She ...
Inspiring leadership stories, meaningful education, hands-on training and a powerful sense of community made NWIR Days 2026 an event to remember. Editor’s note: The following is a transcript of a conversation between the Coffee Shop crew about NWIR Days 2026. Karen Edwards: National Women in Roofing 2026 just ended, and ...
By Anna Lockhart. With climate change and energy efficiency becoming a growing concern for many home and building owners, choosing the right roofing materials matters. Are your customers concerned about getting the most out of their investments? In an ever-increasing global climate, where beating the heat at a ...
By Emma Peterson. Explore the science, benefits and savings surrounding cool roofing. Editor’s note: Share this article with customers who are interested in cool roofing and the savings that come with it. Did you know that a traditional roof can reach temperatures upwards of 150°F on sunny summer afternoons? This ...
By Drexel Metals. Explore the characteristics, benefits and color variations of Drexel Metal’s cool roof products. For 40 years, Drexel Metals has been a leader in the distribution of painted metal for the roofing, architectural sheet metal and crop storage industries. Our team is dedicated to listening to each ...
By Lauren White. There’s no voodoo involved when talking about cool surfaces at the CRRC Annual Meeting. Between ghost tours, vampire apothecaries and beignets, the Big Easy hosted the Cool Roof Rating Council (CRRC) annual meeting. From June 10-12, 2025, members of the CRRC, committee members, sponsors and ...
By Emma Peterson. Lauren Rogers of Sherwin-Williams shares cool roof coating basics and benefits. As energy costs rise and climate change continues to raise concerns about the planet, cool roof coatings have been developed as an innovative construction solution. These coatings are designed with advanced materials and pigments that allow ...
The MAX PVC and MAX PVC XR membranes are designed for premium flexibility, durability and energy efficiency. Elevate™ Commercial Roofing Systems, a premier manufacturer of roofing, wall and lining systems, is proud to announce the expansion of its PVC product lineup with the introduction of MAX PVC and fleece-backed MAX PVC ...
By Emma Peterson. Learn how tax credits and incentives have made energy-efficient roofing more accessible than ever before. Roofing contractors have been at the forefront of using cool roofs and walls to reduce energy consumption and decrease the commonality of urban heat islands (UHI). 2022 saw one of the big shifts in ...