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Emma Peterson, Senior Content Developer
Revolutionizing roof financing
By Emma Peterson. Save time and money with Leap’s Universal Credit Application! The traditional process of financing a new roof is frustrating and complicated for both the homeowners applying and contractors trying to help them. But Leap is revolutionizing that process with their Universal Credit Application. In this episode of Roofing Road ...
Inside the Leister booth at IRE 2025
By Emma Peterson. New vacuum plate products, upgrades to the VARIMAT and more! While at the 2025 International Roofing Expo (IRE), Heidi J. Ellsworth got the chance to host Dave Nordentoft and Brittany Wykle of Leister for a live episode of ReadListenWatch® (RLW). They started off with Brittany, who is an associate ...
Engineering and building community hope
By Emma Peterson. Learn how the PSMJ’s Fund is restoring communities after disasters. Recently, headlines seem to constantly be alerting viewers to a new natural disaster. It can be overwhelming and somewhat discouraging. But it is also a challenge to come together to help communities recover and rebuild. That’s a challenge that ...
The equipment that works for you
By Emma Peterson. How Equipter not only makes jobs more efficient, but paychecks bigger. Sometimes when innovations are introduced into an industry or sector, there can be a fear that it will replace existing professionals’ jobs. But there are actually many cases where that fear is not only unfounded but completely inverse ...
Cool roofs, VOCs and insulation: The future of the coatings industry
By Emma Peterson. Learn how regulations and building codes in California are shaping the direction of the coatings industry. In this episode of CoatingsTalk, Greg Hlavaty and Hal Leland of Western Colloid stopped by The Coffee Shops to talk to Karen Edwards about what is shaping the coatings industry today, and what ...
Bringing all the pieces together: The Altitude Podcast
By Emma Peterson. Learn how to optimize your use of technology from the people at the forefront of developing it. You probably have heard of the Altitude Podcast from EagleView, but if you haven’t, each episode explores the stories of pioneers and innovators in their fields. The show is hosted by EagleView ...
Opening new doors with Central States
By Emma Peterson. This new product line displays Central States’ commitment to continuous improvement and customer satisfaction. Central States Manufacturing is a 100% employee-owned company based out of Northwest Arkansas. They operate 11 factories around the nation and maintain three main divisions — light gauge metal, building packages and installation. Recently, Shannon ...
Get a turn-key sales performance solution today!
By Emma Peterson. Take advantage of Grosso University’s decades of business and sales training through the MetalVue program. The MetalVue program aims to help your team sell more metal. The metal sector is a huge part of the construction industry, worth over $3 billion in North America alone. And that ...
The Canadian Roofing Expo: Mark your calendars for April 15-16, 2025!
By Emma Peterson. Get ready to explore Canada’s only dedicated show for roofing systems and technologies. With over 150 exhibitors, education sessions and demonstrations, the 2025 Canada Roofing Expo (formerly Rooftech) is the place to be! Hosted in Toronto, Canada at the International Centre, this is Canada’s biggest trade show and forum ...
Take your company to new heights!
By Emma Peterson. Featuring integrations with a variety of industry-leading programs and tools, Roof Hub helps simplify your ordering process. The roofing industry is a fast-paced space with a heavy day-to-day workload for many business owners. This can make it difficult to balance the tasks of both growing your business and maintaining ...
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