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Kool Seal

The influence of regulations in the coating sector’s growth

The influence of regulations in the coating sector’s growth

CCS Influencer Joe Sorrentino says that manufacturers are constantly testing and developing new technologies to balance global and national regulatory thresholds. The biggest challenge the coatings industry faces is the size and growth projections for its’ use around the world! Over $150 billion and growing with Asia leading the pace internationally. ...


CCSI - Joe Sorrentino - April - The harsh realities of complex insurance policies

The harsh realities of complex insurance policies

CCS Influencer Joe Sorrentino says that staying in contact with the local roofing association and their government affairs committee is a great way to stay informed locally Navigating the complex insurance policies and state/local building codes and regulations is a challenge for many roofing contractors providing services in the high wind/rain ...


Becoming a value added solution strategist

Becoming a value added solution strategist

CCS Influencer Joe Sorrentino says that it takes a team effort to develop a successful strategy and create trust. In order to be a “value added” solution specialist (aka roofing/restoration contractor) you must be aware of the perceived immediate need (roof leaks/repairs/replacement) of the building owner versus true root cause of ...


CCSI Joe Sorrentino - The do’s and dont’s of AI

The do’s and don'ts of AI

CCS Influencer Joe Sorrentino says that technology is reshaping how roofing businesses operate, from roof measurements and inspections to estimating costs and customer service. Trust BUT verify! Artificial Intelligence (AI) should be based on authentic intelligence. Do not over commit and under achieve! And do not think that AI going away! Many ...


Primed and ready

Primed and ready

By Emma Peterson. Learn about why primers are so important for coating system success and how to pick the right one for your project. Recently, Megan Ellsworth sat down with Chris Underwood and James Atkins for an episode of CoatingsCast® to discuss primers and how to find the right one ...


Combat standing water with the power of silicone

Combat standing water with the power of silicone

By Dani Sheehan. This premium, low solids silicone rubber roof coating is the solution for building owners looking for protection against leaks caused by ponding water. Ponding water is a major concern when it comes to maintaining roof performance on low-slope commercial roofing. From leaks to structural damage, the destruction ...


IRE - Dia 3 Sesiones y eventos esenciales en IRE 2025

Día 3: Sesiones y eventos esenciales en IRE 2025

Por Anna Lockhart, traducido por Jessica Bravo. ¡No te pierdas estas sesiones que tendrán lugar el viernes en IRE 2025! International Roofing Expo (IRE) 2025 está a la vuelta de la esquina y los participantes están haciendo planes para asistir a sesiones y eventos interesantes. ¿Ya has echado un ...


IRE Day 3 Must-see sessions and events

Day 3: Must-see sessions and events at IRE 2025

By Anna Lockhart. Don’t miss out on these exciting sessions taking place on Friday at IRE 2025! International Roofing Expo (IRE) 2025 is just around the corner and participants are making plans for attending interesting sessions and events! Have you taken a look at what exciting conversations and workshops you will ...


Negotiating seasonality in the industry

Negotiating seasonality in the industry

CCS Influencer Joe Sorrentino says seasonal revenue analysis is essential for all size business owners who want to anticipate income fluctuations and align their financial expectations with the industry’s seasonal nature. Negotiating “seasonality” is essential for any size roofing/coating company seeking to maintain consistent operations and maximize profitability throughout the year. ...


Kool Seal - See you later alligator-ing

See you later alligator-ing

By Emma Peterson. There are a variety of common issues that occur with roofs over time, like alligatoring. Luckily, Kool Seal has a guide to help identify a variety of them. With over 100 years in operation, Kool Seal is one of the leaders in the reflective roof coating market. Notably, they ...


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UP TO THE MINUTE

By Cotney Consulting Group. Five steps to turn your roofing ...
By Dani Sheehan. As part of the MetalVue program, Uplevel offers ...
Read More
METALCON - Sidebar Ad - METALCON 2025
Contractor Outlook - Sponsored by SRS
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