Industry experts weigh in on the state of the commercial roofing market

By Emma Peterson. 

Insights on the market trends, construction activity and opportunities driving today's commercial roofing landscape. 

In a new RoofersCoffeeShop® Coffee Conversations®, Megan Ellsworth sat down with a panel of experts from across the commercial roofing industry to discuss the current market state. 

Chad Burhrman, the VP of commercial roofing at SRS Distribution, opened the conversation with some of his current observations about the commercial roofing market, sharing, “To distill it down, I would say it’s healthy, but selective. And what I mean by that is some sectors are really strong, like re-roofing, but others are struggling more, like new construction.” 

This assessment, of an overall healthy market with some challenges facing it, was echoed by Vince Ellison, the president of the roof and paving consulting company Benchmark. In his own words, “I think there's reason for a lot of optimism, but there's also a little bit of tension as well... A lot of things seem to be on hold right now. We’ve followed up with a lot of clients, and they’ll tell us they’re waiting for something and are close but not quite there.”  

This concept of projects being on hold and the tension it is causing is something Dean Jagusch, owner and CEO of Washington, D.C.-based Wagner Roofing Company has experienced firsthand. He described it, saying:  

The first quarter for us was really hard. We had a real winter out here in the mid-Atlantic and everything slowed down and was put on hold. But that doesn’t mean there isn’t work... On the reroofing side we’ve seen continued activity and resilience, especially around critical infrastructure like senior living, higher education, etc. 

Chad Schreppel, the national director of sales at Versico Roofing Systems, closed out the conversation with some thoughts about the industry's struggles over the past few years, adding some additional context. “The way I would describe the commercial roofing space, in 2026 and beyond, is resilient... The last ‘normal’ year in roofing was probably in 2019 before COVID,” he explained. “It can feel really overwhelming looking at things like the inflation rising due to the conflict in the Middle East and the transportation challenges we’re facing, but I always remind people, we’re resilient. Our market is resilient.”  

Listen to the whole Coffee Conversation or Watch the recording of it on YouTube to hear more from this expert panel!