Expert Conversations
Arrive on a wave, not by chance
By The Coffee Shops®. A new book from Randy Chaffee explores why trade show success starts long before attendees walk through the doors. In a recent episode of MetalCast™, host Karen Edwards sat down with industry veteran Randy Chaffee to discuss his new book, “The Closers Part Seven,” and the ...
Why perimeter edge metal deserves more attention
The Coffee Shops™. Perimeter edge metal plays a critical role in protecting low-slope commercial roofs from wind-driven failure. When discussing commercial roofing performance, perimeter edge metal is often treated as a finishing detail. That mindset can create significant risk for contractors and building owners alike, according to Jason Hildenbrand from ...
David Nye, the roofing guy
By Emma Peterson. How one man traded a badge for a business plan and built a company grounded in integrity, accountability and service. In a new Stories from the Roof podcast sponsored by SRS Distribution, Megan Ellsworth hosts David Nye, the chief growth officer of and former president of Peak Roofing Partners ...
Video didn’t kill this radio star
By Emma Peterson. Defying those that call live radio a dying art, Fabrication Nation Radio is bringing energy, connection and fun to fabrication shops across the country. While the Buggles declared that “Video Killed the Radio Star” in 1979, radio and its stars are most certainly still with us ...
Beyond coatings: Evaluating long-term retrofit performance
By The Coffee Shops®. Aligning roof solutions with performance goals, service life expectations and future building needs. As Roof Hugger celebrates its 35th anniversary, President Dale Nelson joined Heidi J. Ellsworth on an episode of Roofing Road Trips®, to discuss a practical question contractors face every day: How do you ...
Building true safety cultures
By Emma Peterson. By focusing on culture in addition to compliance, Tremco aims to strengthen safety practices across the industry. At Tremco, September is not just Hispanic Heritage month or Suicide Prevention month – it's also Safety Month! Recently, we brought Ro Lewis, vice president of HS&E for Tremco CPG ...
The roofing colors customers will be asking for next
By The Coffee Shops®. How to guide customers, strengthen sales conversations and prepare for future metal roofing demand. In an upcoming Read Listen Watch®, Megan Ellsworth meets with Brynn Wildenauer of Sherwin-Williams Coil Coatings to discuss the emerging color trends shaping the future of metal roofing. Drawing from the latest ...
Becoming a building envelope expert
By Emma Peterson. Why the key to navigating a challenging market isn’t tied to price or margins, but rather stronger client relationships and higher-value services. Our modern market poses quite a few unique challenges to professionals across the roofing and construction industries. From supply chain disruptions to workforce shortages, it ...
The case for metal-over-metal retrofits
By The Coffee Shops®. Roof Hugger experts explain how structural attachment, drainage, longevity and future rooftop needs can shape retrofit decisions. When recovering an existing metal building roof, contractors and building owners must consider more than the initial installation price. In one episode of MetalCast™, Heidi J. Ellsworth spoke with ...
Turning education into real-world roofing careers
By The Coffee Shops®. Students apply classroom training, meet industry professionals and discover career opportunities in roofing. For students exploring the trades, understanding what a career might actually looks like can be difficult without firsthand experience. In an episode of Roofing Road Trips® sponsored by National Roofing Contractors Association (NRCA), ...
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