Planning for the future

By Emma Peterson. 

Dive into succession planning with industry expert and veteran John Kenney.  

John Kenney, who has over 45 years of experience in the roofing industry, founded and is the CEO of Cotney Consulting Group. The goal of Cotney Consulting Group is to give contractors “strategic guidance built on real-world field knowledge.” And here at The Coffee Shops™ we are honored and proud to work with John and Cotney Consulting Group to achieve that mission in a variety of ways. One of which is through our Affinity Webinar series!  

Through this series, John shares his insights on a variety of timely and important topics, including leveraging industry memberships, marketing to a new generation, training your team and navigating social media. They are a powerful resource for any contractor looking to expand their knowledge and improve their business’s operations. And there’s a new topic coming soon – succession planning!  

On December 2, 2025, at 11 a.m. PT, John will be hosting a new Affinity Webinar all about preparing for leadership transitions and changes in a roofing company. Whether you are planning for the future or navigating this now, this session will teach key steps and considerations. 

Succession planning can look very different; some contractors might be working towards handing the company off to family while others might plan to sell to key employees or merge the business with another company. But no matter what the goal is, having a plan is key for both protecting your legacy and securing the future of your company and employees. 

In this Affinity Webinar, John will dive into the key steps in the succession process, going from years in advance of the transition to building the team that will guide the process as it’s happening. He will also touch on common pitfalls that can make succession a bumpy path and how to avoid them. 

If you are looking ahead at your company and trying to figure out what’s next, this is a must-listen webinar! Register for it today.