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Business Boosters
Why roofing jobs fall apart after the sale
By Cotney Consulting Group. When execution is controlled, roofing jobs don’t fall apart after the sale, they perform the way they were intended to from the start. Most roofing jobs don’t fall apart because of bad work. They fall apart because of what happens or doesn’t happen after the sale is made. ...
Why most roofing companies struggle with execution — Not strategy
By Cotney Consulting Group. Most roofing companies don’t fail because they lack ideas. They fail because they struggle to execute the ones they already have. Nearly every contractor Cotney Consulting Group works with can explain what they want their company to look like. They want better crews, tighter jobs, more substantial ...
How strong production planning protects margins
By Cotney Consulting Group. In roofing, hard work alone doesn’t protect profit. Planning does. Margins in roofing are rarely lost all at once. They’re chipped away, hour by hour, decision by decision, usually because production wasn’t planned as carefully as the estimate that started the job. Most contractors understand the importance ...
Why “good numbers” still produce bad jobs
By Cotney Consulting Group. In roofing, success doesn’t come from accurate math alone. It comes from understanding how the work will actually happen. Most roofing contractors have experienced it at least once. The estimate looks solid. The numbers check out. The job is sold with confidence. And yet, once production starts, ...
Estimating as risk management, not just pricing
By Cotney Consulting Group. Estimating has never just been about price. At its core, it’s about risk. Too many roofing companies still treat estimating as a pricing exercise. Measure the roof, apply unit costs, check the math and submit the number. If the job is won, estimating moves on to the ...
Profit starts on the roof
By The Coffee Shops™. Roofing crew leaders can help protect margins by understanding how daily field decisions affect profitability. When we start talking about profitability and overhead costs, it can be tempting for field crews and jobsite supervisors to brush it off as something the guys in the office deal ...
Choosing the right CRM for your business
By The Coffee Shops™. Renoworks offers a guide designed to support contractors throughout the sales and project lifecycle. With so many CRM options available, it can be cumbersome to evaluate the best one for your business. In his article, "The 8 best CRMs for contractors and construction businesses," Miguel Jacinto ...
Your success is my success
By Jenny Yu. A Florida roofing contractor shares how leadership, accountability and culture transformed a startup into a multimillion-dollar business. Growing a roofing company from a single pickup truck to a $15 million operation is no easy feat, but Jason Blair, founder and owner of Aastro Roofing in Boca ...
May construction numbers show a building market moving in two directions
By Heidi J. Ellsworth. Residential softness, nonresidential strength and cost pressure are creating a complicated outlook for roofing contractors. The May construction numbers tell a story that roofing contractors should be watching closely. On one side of the market, residential construction continues to feel the weight of affordability challenges, elevated mortgage ...
What high-performing roofing crews do differently: Lessons from four decades in the field
By Cotney Consulting Group. Crews take their cues from the top. If you bring structure, clarity and expectations, they bring performance. You can tell a high-performing roofing crew within the first thirty minutes of arriving on a job. It’s not about who moves the fastest or who makes the most noise. It’s ...
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