Jesse Sanchez, Writer

Securing rooftops as the industry’s safety mandate evolves

January 10, 2026 at 3:00 p.m.

By Jesse Sanchez. Explore how Anchor Products is reframing rooftop attachments as a life safety and code compliance priority across the roofing industry. Safety remains one of the roofing industry’s most persistent responsibilities and one that continues to grow more complex as rooftops evolve. During this episode of Roofing Road ...

Solar design tools bring clarity to attic cooling decisions

January 9, 2026 at 6:00 a.m.

By Jesse Sanchez. A new interactive platform is reshaping how homeowners and contractors approach solar attic ventilation from selection through installation. In a market shaped by energy efficiency and home automation, Attic Breeze is strengthening its position with solar-powered attic fans and a digital design experience that puts decision-making directly ...

Boost your business with RoofersCoffeeShop’s R-Club

January 7, 2026 at 6:00 p.m.

By Jesse Sanchez. Unlock exclusive perks, including free expert consultations, through this industry-leading membership program. For roofing professionals, joining a community of peers with access to exclusive tools, networking and expertise can be a game-changer. That’s exactly what the R-Club, offered by RoofersCoffeeShop® (RCS), delivers. Here's why contractors nationwide are ...

Expanding the possibilities of luxury roofing

January 6, 2026 at 9:00 a.m.

By Jesse Sanchez. This lightweight slate system helped an Illinois contractor deliver luxury aesthetics while meeting structural limits and HOA rules. When an Illinois homeowner set out to install a natural slate roof, the goal was clear, but the path forward was not. Traditional slate offered the timeless character they ...

Submissions open for 2026 Roofing Excellence Awards

January 6, 2026 at 3:00 a.m.

By Jesse Sanchez. Washington roofing contractors can showcase their standout projects in RCAW’s 2026 awards program. The Roofing Contractors Association of Washington (RCAW) has opened submissions for its 2026 Excellence in Roofing Awards Program, inviting contractors across the state to put forward their strongest work from the past year. The ...

Roofing firms lean on reviews as core growth driver

January 5, 2026 at 6:00 p.m.

By Jesse Sanchez Roofing contractors are turning to smarter property protection and consistent customer follow-up to keep ratings high and business moving. Roofing companies have long understood the power of word of mouth, but The Catch-All is encouraging contractors to think more strategically about how online reviews influence future jobs. ...

Six standout experiences shape the IRE 2026 agenda

January 5, 2026 at 6:00 a.m.

By Jesse Sanchez. From education to industry connection, the International Roofing Expo outlines a full slate of events designed to help contractors learn, network and plan for growth. The International Roofing Expo (IRE) 2026 is preparing to welcome roofing and exterior professionals to Las Vegas with a carefully built agenda ...

Beyond the fan

January 4, 2026 at 3:00 p.m.

By Jesse Sanchez. Attic Breeze brings nuanced strategy to attic ventilation and contractors are catching on. In the heart of Texas, where rooftops bake under 100-degree skies, Attic Breeze isn’t just selling solar-powered ventilation. The company is offering roofing professionals a smarter, more strategic approach to keeping homes cooler and ...

Battery power and bots: How smart tools are reshaping roofing

January 4, 2026 at 3:00 a.m.

By Jesse Sanchez. Automation and AI-driven tools are quietly transforming rooftops, one battery pack at a time. While the North East Roofing Contractors Association (NERCA) convention in Atlantic City was filled with the usual camaraderie and community spirit, it was the rise of smart tools and labor-saving tech that truly ...

Spotlighting resilience, PVC performance and consultant alignment

January 3, 2026 at 6:00 p.m.

By Jesse Sanchez. Live from the IIBEC show floor in Orlando, industry leaders dug into what makes roofs last longer and why collaboration matters. IB Roof Systems™ utilized their time at the 2025 International Institute of Building Enclosure Consultants (IIBEC) show in Orlando reinforcing the fact that durability isn’t just ...