Metal Roofing Alliance (MRA)
Re-roofing isn't a spring home improvement project to be taken lightly: Industry expert share 12 essential tips to get the job done right
Is this the year you finally stop putting off replacing the roof on your home? Industry experts weigh in on how homeowners can make wise re-roofing decisions by asking the right questions to ensure the best value, protection and peace of mind for their home. Spring is the time when homeowners ...
The Coffee Shops™ Announce 2025 Influencers
Our Influencers program celebrates its ninth year of giving back to the industries it serves. The Coffee Shops™, the award-winning websites where the industries meet for technology, information and everyday business, announces the 2025 Influencers for RoofersCoffeeShop (RCS), MetalCoffeeShop® (MCS), CoatingsCoffeeShop® (CCS) and RCS en Español. Each month, ...
Turning education into sales opportunities
By Marco Industries. Why smart businesses are using education as their most powerful sales tool. In a world where customers are more informed — and more skeptical — than ever, the old-school hard sell is quickly becoming a thing of the past. Today’s smart businesses aren’t just pitching products; they’re educating their ...
Shifting from asphalt to metal – A worthwhile investment
By Anna Lockhart. For homeowners in areas with more temperamental climates and those looking for a sustainable option, metal panels have become more appealing. Now is the time to make the shift to offering metal roofing! In the first-ever Metal Coffee Conversations, host Heidi J. Ellsworth sat down with guests ...
Canadian Roof Specialist named winner of MRA's Best Residential Metal Roofing Project competition
MRA’s Q-4 2024 winning Best Residential Metal Roofing Project (on left) was completed by Canadian Roof Specialist and featuring Soteria metal roofing system. The Metal Roofing Alliance (MRA), in partnership with MetalCoffeeShop®, has named a beautiful re-roofing project located in Markham, Ontario, Canada as the winner of its Best Metal Roofing ...
A fresh approach to roofing education
By Jesse Sanchez. A newly redesigned platform makes it easier than ever for homeowners to access clear, concise information about roofing options and connect with local experts. The Metal Roofing Alliance (MRA) is taking strides to empower homeowners with their latest website overhaul, as highlighted in this episode of MetalCast™, hosted by ...
From Asphalt to Metal – Contractor Diversification
In the first Metal Coffee Conversations, sponsored by Metal Roofing Alliance (MRA), we explore the evolving roofing industry and the reasons why more roofing contractors are adding metal tiles to their asphalt shingle business. Join our panel of industry experts, Todd Miller, president of Isaiah Industries, Mitch Heitsch, regional ...
Top January stories: Honoring industry legends, redefining modern construction and the importance of proactive care
By Anna Lockhart. Here’s what has been trending on the MetalCoffeeShop® (MCS) newsroom this past month. As we ring in the new year, there are new trends and news just around the corner to shake up the metal industry for 2025. This month our readers showed a great interest in ...
From Asphalt to Metal – Contractor Diversification - PODCAST TRANSCRIPT
Editor's note: The following is the transcript of a live interview with Todd Miller, Mitch Heitsch, James Develder and Travis Sliger of the Metal Roofing Alliance. You can read the interview below, listen to the podcast or watch the recording. Intro: Hello and welcome to the very first MetalCoffeeShop Coffee ...
How offering metal roofing can revolutionize your contracting business
By McElroy Metal. Metal roofing is more than a trend — it’s a game-changing offering providing durability, sustainability and a competitive edge for contractors ready to diversify. In a construction landscape where innovation drives demand, one material is reshaping the roofing industry: metal. Its sleek appearance, unparalleled durability and eco-friendly advantages have ...
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