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Get a turn-key sales performance solution today!

Get a turn-key sales performance solution today!
March 20, 2025 at 12:00 p.m.

By Emma Peterson.  

Take advantage of Grosso University’s decades of business and sales training through the MetalVue program.

The MetalVue program aims to help your team sell more metal. The metal sector is a huge part of the construction industry, worth over $3 billion in North America alone. And that number isn’t getting any smaller, with experts predicting it to grow 4.3% through 2026. Tapping into this market is a great way for contractors to expand their businesses and elevate their profitability.  

The MetalVue program was designed to help contractors make the incorporation of metal smooth and effective. With powerful integrations with some of the biggest names in the metal industry, such as EagleView, Metal Roofing Alliance (MRA) and Sherwin-Williams Coil Coatings, this program can help you with every part of your business. One such way it can help you is through training your team. The MetalVue program features a variety of resources to train different members of your team with industry leaders like Sheridan Metal Resources helping your installers. For your sales team, MetalVue connects you to the incredible resources by Grosso University.

This is a great opportunity to set your sales representatives up for success with proven strategies for selling metal systems. Grosso University’s expert team of trainers, consultants and professionals will guide your team through tactics and methods that address specific challenges to selling metal, from introduction to close.  

Contractors who sign up for the MetalVue program have three unique ways to access Grosso’s resources:  

  • Metal Roofing Academy: Access in-depth curriculum organized into courses that will help your sales team master their presentations.
  • MetalVue Portal: Through the MetalVue portal, contractors will have access to an extensive library of videos, tutorials and literature designed by Grosso University to help metal roofers succeed.
  • Customized options: If you are looking for particular help in one area, Grosso University offers customizable training, presentations, coaching and consulting services!  

Interested in supporting your team and boosting your sales? Gain access to the MetalVue portal to learn more!

Learn more about Grosso University in their Coffee Shop Directory or visit www.grossouniversity.com.


About the author

Emma Peterson

Emma is the senior content developer at The Coffee Shops and AskARoofer™. When she's not working or overthinking everything a little bit, she enjoys watching movies with friends, attending concerts and trying to cook new recipes.


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