Turn Reviews Into Year-Round Business

By Lisa Albano, Spectrum, Inc. 

How to leverage the off-season to generate reviews and help grow your business.  

Just because busy season has come to an end doesn’t mean that your business has to stop growing! The off-season is the perfect time to check in with your customers and build a strong and loyal customer base. Boost your reputation this winter by requesting reviews from homeowners to help your business reach new audiences. Spectrum Inc. makes it easier than ever to grow your credibility and ensure your business is thriving, no matter the season. 

We make review generation easy 

Spectrum developed our suite of tools with your entire sales funnel in mind. Not only do we help your team generate leads and engage with customers, we have tools to help your team maintain relationships even after the job is done. Our Reputation Management engine gives your team the ability to generate reviews in a variety of ways: 

• Chat: With GIA, the A.I. chatbot, you can request reviews with the click of a button. GIA is programmed with all of your review sites, making it easy to chat the link to a customer. You can also customize your message for each homeowner, adding a personal touch while boosting your reputation! 

• Text: As texting continues to dominate as the preferred method of communication, our software allows you to text with leads and customers to book appointments and discuss project details. You can also send links directing homeowners to your review platforms via text, allowing customers to leave a review directly from their phone. 

• Email: As projects progress, plenty of customer communication is done via email, so why not make it easy to request reviews from there as well? Email is the perfect way to wrap up project details or send your note of thanks. With our software, you can also include one of your preloaded review requests in an email, giving your operations or sales team a simple way to strengthen your reputation. 

Boost your reputation year-round 

We make it easy for you to maintain and grow your reputation no matter the season. With an Omnichannel Communication Portal, your team can communicate with leads and customers from all sources, in one place. Our Reputation Management engine is designed for you to engage with customers at the end of their journey, allowing you to foster long-term relationships and keep the door open for future opportunities. 

Learn more about Spectrum Inc. in their directory or visit spectruminc.com. 

Original article source: Spectrum Inc.