Jesse Sanchez, Writer
A roof can do more: Understanding smog-reducing granules
By Jesse Sanchez. Specialty roofing granules can help contractors connect essential roof performance with customers’ air-quality and sustainability goals. A roof has always been expected to protect the structure below it. Today, advances in roofing technology are creating opportunities for that same roof to provide additional benefits, including supporting cleaner ...
How AI fits into a contractor’s tech stack
By Jesse Sanchez. Contractors can use artificial intelligence to strengthen existing technology, analyze business data and improve productivity while maintaining careful oversight. Artificial intelligence (AI) is moving quickly, but contractors do not need to overhaul their entire technology stack to begin exploring its potential. In this CoatingsTalk webinar hosted by ...
Green roof reshapes a massive retail project
By Jesse Sanchez. A sprawling green roof and recreational space required a mix of structural systems designed around demanding loads, seismic conditions and community needs. A massive retail development in Mexico City’s Santa Fe neighborhood is designed to blend into the landscape surrounding Parque La Mexicana while supporting vegetation, recreation ...
Property intelligence reshapes commercial roofing sales
By Jesse Sanchez. Data-driven insights can help commercial roofing sales teams identify stronger prospects, recognize buying signals and reach decision-makers at the right time. Commercial roofing sales often come down to timing. Property intelligence gives sales teams a clearer view of which properties may fit their services, who manages or ...
How successful contractors continue to raise the bar
By Jesse Sanchez. Pelican Roofing shares how relationships, education and a commitment to value are helping its team prepare for a changing roofing market. For Pelican Roofing, continued success means staying focused on relationships, investing in education and finding new ways to deliver value to homeowners. During a live episode ...
Why roof underlayment shrinkage matters
By Jesse Sanchez. Understanding how synthetic underlayment responds to heat can help contractors identify potential risks before problems develop on the roof. Synthetic roof underlayment plays an important role as a secondary barrier of protection, but one characteristic can create problems long after installation: shrinkage. On this episode of Roofing ...
Designing roof restorations for success
By Jesse Sanchez. Proper planning, documentation and evaluation can help contractors reduce uncertainty before a roof restoration begins. Successful roof restoration starts long before materials arrive on the jobsite. On this episode of Roofing Road Trips®, host Karen Edwards spoke with Andrew Fickinger of Sherwin-Williams and roofing industry veteran Joe ...
Una celebración con la mirada puesta en el futuro de la construcción con metal
Por Jesse Sanchez, traducido por Jessica Bravo. Capacitación práctica, tecnología emergente y más oportunidades para establecer conexiones ofrecerán a los asistentes una mirada a lo que viene para la industria de la construcción con metal. METALCON se prepara para celebrar su 35.º aniversario con un evento enfocado tanto en ...
Closing more sales with a digital-first approach
By Jesse Sanchez. Learn how outdoor contractors transform their sales presentations from stacks of paper into an engaging digital customer experience. In an upcoming episode of OutdoorTalk™, Karol Weyman meets with Dean Curtis of Ingage to discuss how contractors can leave outdated paper proposals behind and build a more professional, ...
Get ready for Pantheon 2026
By Jesse Sanchez An upcoming event will bring thousands of trade professionals together to learn, connect and explore what’s next for the industry. The Coffee Shops® is looking ahead to Pantheon 2026, ServiceTitan’s annual event for trade professionals, taking place October 5-7, 2026, at the Walt Disney World Swan & ...
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