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John Kenney - RCS, MCS, CCS & OCS Influencer
Know your break-even before you price the next job
By Jesse Sanchez. Understanding break-even calculations can help protect margins and simplify pricing decisions. Many roofing companies judge the success of a year by how much revenue they generate. Yet revenue alone does not determine whether a company is financially healthy. According to industry consultant John Kenney from Cotney Consulting ...
A critical look at AI
By Emma Peterson. Trent Cotney and Jon Gardner discuss AI liability, confidentiality and how contractors can build safe, effective practices. As artificial intelligence (AI) grows more and more common in our everyday life, it’s important to look at it critically and understand how it can be used as a tool. ...
How the Iran conflict could impact construction costs, fuel prices and projects
By John Kenney III, advisor to Commercial Roofing Contractors, Cotney Consulting Group. In uncertain markets, the most disciplined contractors focus less on predicting prices and more on protecting assumptions. Over the past several weeks, headlines have been dominated by escalating conflict in the Middle East. Missile strikes, attacks on energy infrastructure and ...
More than an oil story: Supply change challenges around the Strait of Hormuz
By John Kenney, Cotney Consulting Group. Learn how geopolitical conflicts are impacting material costs, supply chains and more in the roofing market. For many people in the U.S., gas costs have been top of mind with the conflict in Iran disrupting oil distribution. However, the cost of this type of ...
Spring is coming — Is your business ready for the rush?
OCS Influencer John Kenney says the businesses that handle the busy season best are the ones that prepared in advance. For contractors in the outdoor living and pool industry, spring doesn’t ease in slowly. It arrives all at once. The weather breaks, homeowners start thinking about backyard projects and suddenly the ...
R-Club safety trainings: Bilingual education that strengthens crews
By Jesse Sanchez. Exclusive bilingual safety trainings equip roofing crews with clarity, confidence and stronger compliance culture. Safety on a jobsite is not built through policies alone. It is reinforced through repetition, leadership and training that reaches every crew member clearly and consistently. Inside the RoofersCoffeeShop® R-Club, that commitment shows ...
Capacitaciones de seguridad del R-Club: Educación bilingüe que fortalece a las cuadrillas
Por Jesse Sanchez. Traducido por Jessica Bravo. Capacitaciones exclusivas de seguridad en bilingüe brindan a las cuadrillas de techado mayor claridad, confianza y una cultura de cumplimiento más sólida. La seguridad en un sitio de trabajo no se construye únicamente con políticas. Se refuerza mediante la repetición, el liderazgo ...
Price vs. performance: Understanding roofing lifecycle value
CCS Influencer John Kenney says the key responsibility for contractors is helping building owners understand the difference between price and value. When building owners start evaluating roofing options, the conversation almost always begins with price. What does a coating system cost? What does a new single-ply roof cost? Those are fair ...
Operational readiness in a changing compliance environment
RCS Influencer John Kenney says the best way to support both office staff and field supervisors during compliance concerns is through clear standard operating procedures. Immigration compliance has become a topic many roofing contractors are paying closer attention to, and for good reason. The environment around labor documentation and jobsite ...
Turning social media into a real business driver
MCS Influencer John Kenney says the return on social media comes from influence rather than immediate transactions. Social media has become a regular part of how contractors present their work, but many companies still struggle with one basic question: Is it actually producing business? Posting photos of completed projects and jobsite ...
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