UP TO THE MINUTE
Metal Roofing Alliance (MRA)
Reality check: Does increasing home resiliency really make (dollars and) sense?
Two homeowners in the heart of hurricane zone say their home is living proof. In the home improvement and construction industry, the buzz is all about home “hardening” and making homes more resilient in order to better withstand climate extremes. That’s especially true in places like Florida and the Gulf coast, ...
Making it count: Capturing homeowner attention in a fast-paced world
By Anna Lockhart. In the day and age of social media and short attention spans, it’s critical to have a simplistic, yet catchy marketing strategy. Does your messaging meet the cut? In a recent Coffee Conversations sponsored by Metal Roofing Alliance (MRA), host Karen Edwards sat down with ...
12 important questions to ask when looking for a qualified roofer
By Metal Roofing Alliance. Re-roofing projects are no simple task, and it’s critical to make sure you’re absolutely ready to take on such a project! The experts share questions to ask roofers so that you can find the best professional for the job. Each year, as the spring ...
Homeowner Marketing Mastery
In this episode of Coffee Conversations, sponsored by Metal Roofing Alliance (MRA), Karen Edwards will talk with a panel of experts about marketing to homeowners in this day and age. Homeowners are harder to reach than ever, so how are today’s top contractors getting their attention? Join Renee Ramey of ...
Metal up: Give your home the defense it deserves!
By Anna Lockhart. Sheet happens – check out these reasons to armor your home with metal roofing panels. Choosing a high-quality roof is one of the most important investments you can make in your home. As roofs are the cornerstone of protecting your home from any severe weather ...
How metal is shaping resilient building design in a climate of crisis
By METALCON and Fiona Maguire-O'Shea In a METALCON online webinar, experts came together to unpack the intersection of building science, climate policy, material innovation and insurance economics. As wildfires rage across the American West, hurricanes intensify in the Southeast and insurance markets tighten nationwide, the demand for fire-resilient, climate-ready buildings is no ...
Trade Association Coalition announces Q1 findings from market index survey for reroofing
Reroofing survey shows rising customer inquiries but slight drop in project contracts for Q1 2025. A coalition of industry trade associations representing contractors, consultants and manufacturers in the U.S. and Canada has completed its Quarterly Market Index Survey for Reroofing for the first quarter of 2025. The survey is an industrywide effort ...
Stylish Florida home wins MRA's Best U.S. Residential Metal Roofing Project Award for hurricane preparedness
New metal roof offers numerous benefits — beautiful curb appeal, superior wind resistance, strong and long-lasting performance with minimal long term maintenance requirements. Like prize fighters, this quarter’s winner of the Metal Roofing Alliance’s (MRA) Best Residential Roofing Project competition shines the spotlight on a lightweight contender that is proving to ...
7 ways to be inspired this Earth Day
By Metal Roofing Alliance. Enact change through interactive projects with your community to combat climate change. On April 22 each year, Americans celebrate Earth Day, a holiday which serves a reminder of the beauty of Mother Nature and to give back by participating in green initiatives in your community. With ...
NRCA encourages roofing professionals to complete latest Quarterly Market Index Survey for Reroofing
For more than two years, the survey has taken the pulse of the reroofing industry and continues to serve as a regular barometer of the industry’s business conditions. The National Roofing Contractors Association encourages roofing professionals to join industry trade associations representing contractors, consultants and manufacturers in the U.S. and Canada ...
UP TO THE MINUTE
