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Visualizing success

Visualizing success
June 28, 2025 at 6:00 a.m.

By Anna Lockhart.  

Project visualization software can save contractors time, money and resources while simultaneously securing more sales! 

In a recent episode of the Roofing Road Trips® podcast, host Karen Edwards sat down with Brad Finck of Renoworks to discuss the brand’s innovative technologies and their mission to revolutionize the roofing industry. By helping contractors sell smarter and build trust with their clients, Renoworks software is a powerful tool for industry professionals to have in their arsenal!  

For over two decades, Renoworks has provided the industry with the latest visualization tools for bringing projects to life, aiding customers properly conceptualize the buildings of their dreams! Sometimes customers have a hard time deciding which products would look best on their home, but with Renoworks, they remove the guesswork for you. Brad shared, “Clients will say, ‘This is really nice. I like the color, I like the texture, but I really can't understand what that's going to look like on my own home.’ With Renoworks, now you can have a much better understanding of if you go ahead with that renovation or new construction project.” 

The result? Customers with a much higher confidence level in their choices and satisfaction guaranteed that the end results will look exactly how they want them to. “When doing a consultation, a contractor can show the client interactively what it’s going to look like, with the different products and colors and textures that they might be looking to sell. They also could snap a photo directly of that client's home before even knocking on the door, having the project set up in the program and ready to go,” he shared. “It's the client who really identifies it too, because it's not just a model of their house, but it's their photo. It's their garden bed, it's their driveway. It really personalizes that experience for them and that's another real advantage that we bring to the contractor network.” 

Whether a contractor uses the visualization tool for everyday client meetings or for upselling opportunities, the value of such software is priceless!  

Read the transcript or Listen to the podcast to learn more about the technology behind Renoworks!  

Learn more about Renoworks in their Coffee Shop directory or visit www.renoworks.com.

About Anna

Anna Lockhart is the assistant editor for the Coffee Shops and AskARoofer™. When she’s not working, she’s most likely to be found with her nose in a book or attempting to master a new cookie recipe. 

 

 



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UP TO THE MINUTE

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