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Jenny Yu, Writer & Reporter
New loyalty initiative focuses on training, trust and contractor success
By Jenny Yu. READYSLATE is investing in contractors with tools and education designed to drive long-term success. Contractor relationships are becoming increasingly central to product performance and brand reputation in the roofing industry. In a recent Roofing Road Trips® episode hosted by Karen Edwards, Pablo González Rodríguez of READYSLATE® ...
Being the change in the coatings industry
By Jenny Yu. RCMA’s new membership program gives contractors the opportunity to expand their expertise, grow their business and contribute to the advancement of coatings in the marketplace. After dedicating over 10 years in the construction industry working for big firms, Jon Hudson and Brody Christenson realized it was ...
Hole saws deliver speed, precision and durability
By Jenny Yu. Malco’s new lineup of hole saws is engineered to improve cutting efficiency and durability across a wide range of jobsite materials. Trade professionals across HVAC and general construction sectors rely on durable, precise cutting tools to keep jobs moving. Malco Tools is answering that demand with its ...
Oregon SkillsUSA Competition spotlights the next generation of skilled professionals
By Jenny Yu. Participants say SkillsUSA helps them explore careers and grow beyond the classroom. At the Oregon SkillsUSA 2026 Competition, students from all over the state showcased their technical abilities, creativity and career readiness across a wide range of disciplines. From culinary arts to healthcare and engineering, competitors ...
Meet the metal moment at this MetalTalk™!
By Jenny Yu. The upcoming webinar will gain insight into the evolving opportunities within the rapidly growing metal roofing market. Across the construction industry, metal roofing is becoming an increasingly important category for contractors focused on long-term growth. An upcoming MetalTalk™ titled “Maximizing Metal Margins With MetalVue” will explore ...
One partner for the whole building envelope
By Jenny Yu. Carlisle Architectural Metals simplifies complex roofing projects with integrated systems and hands-on support across every stage of construction. At the 2026 International Roofing Expo in Las Vegas, Lauren White of The Coffee Shops™ stopped by the Carlisle Architectural Metals (CAM) booth to learn about how the ...
Growth in motion: ATAS builds momentum for 2026
By Jenny Yu. ATAS International leader Jim Bus shares how the leading manufacturer is setting high ambitions for expansion in the year ahead. At the International Roofing Expo, Megan Ellsworth spoke with Jim Bus, executive vice president of ATAS International, about the company’s past year and what the leading ...
Vecinos ayudando a vecinos
Por Jenny Yu, traducido por Alberto Torres. Rebuilding Together Philadelphia ofrece reparaciones gratuitas en viviendas para hacer los hogares más seguros para los adultos mayores, más saludables para los niños y más estables para las futuras generaciones. “Piense en lo que significa un hogar para usted,” dijo Stefanie Seldin, presidenta ...
From concept to construction: Aligning architects and manufacturers on metal
By Jenny Yu. Western States Metal Roofing encourages early design conversations to help turn creative metal ideas into high-performing structures. Collaboration between architects and manufacturers is reshaping the future of metal construction. In a recent MetalCast™ episode, Heidi J. Ellsworth spoke with Mercedes Harris of Western State Metal Roofing ...
New integrations aim to streamline contractor workflows
By Jenny Yu. Scope Technologies unveiled new integrations and an updated API designed to simplify how contractors access building measurement data. The 2026 International Roofing Expo marked Scope Technologies’ 13th appearance at the show. Zac Armstrong, one of their senior account executives, joined Karen Edwards on The Coffee Shops™ ...
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